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Insights, Tips, and How-To's
for Creative Operations

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Feature Showcase: Online Proofing for Packaging Asset Approvals

Posted by Krissie Harrigan on June 09, 2016

The latest version of ConceptShare added improvements and new features to our Proofing Workspace. Most notably we added the ability to rotate assets within the Proofing Workspace to meet the needs of enterprises that work with assets with different orientations like package designs. 

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Topics: Product Info and Updates, Creative Review, New Features, Online Proofing

Coffee & Creative Operations Inspiration - Creative Ops Summit Roadshow Recap

Posted by Krissie Harrigan on June 06, 2016

Last week we traveled to Boston, Columbus, and Dallas to meet with Creative Operations professionals, and discuss & share creative operations strategies, tactics, and best practices over breakfast.

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Topics: Creative Operations,  Creative Operations Management

Creative Review & Approval: Speed Matters

Posted by Krissie Harrigan on April 11, 2016

When it comes to the creative production cycle, speed is critical. Project deadlines must be met and so every part of the creative production process needs to be as efficient as possible. 

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Topics: Creative Operations, Product Info and Updates

Rebuilt From the Ground Up - ConceptShare Delivers a Faster, More Intuitive Review & Approval Experience

Posted by Krissie Harrigan on March 21, 2016

ConceptShare Spring 2016 Release: Faster, More Intuitive Review & Approval.

We are thrilled to announce the launch of our new Proofing Workspace as part of our Spring 2016 Release at the international MarTech conference! Completely rebuilt from the ground up, the new Proofing Workspace delivers an incredibly fast, intuitive, and simply delightful experience for Reviewers - accelerating review & approval cycle times so that creative and marketing teams can meet and beat deadlines, and deliver more assets faster.

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Topics: Review Process, Creative Operations, Product Info and Updates

Leaders in Creative Operations: Michael Kors

Posted by Krissie Harrigan on March 18, 2016

Leaders In Creative Operations is a new series of interviews and profiles of Creative Operations executives from the biggest companies in the world. Get the best insights, expertise, and advice in this exciting and quickly growing industry. 

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Topics: Creative Operations,  Creative Operations Management

Coffee & Creative Operations Inspiration In The Twin Cities

Posted by Krissie Harrigan on March 09, 2016

Last week we hosted the first of our Creative Operations Roadshow events - a series of intimate meetups with Creative Operations executives across the US that emerged from the Creative Operations Summit in NYC last November. 

We spent the morning with Creative Operations executives representing some amazing brands including Best Buy, 3M, Target and Gander Mountain. Discussions covered a range of topics including how each got started in Creative Operations, building the business case for the need for the role, and what types of KPI’s are valuable to measure, and how to measure them.

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Topics: Creative Operations

The Top 5 Super Bowl Commercials in 2016 & that time the Florida Panthers played the Super Bowl.

Posted by Krissie Harrigan on February 10, 2016
 
While the Panthers and Broncos faught it out in the field on Sunday for Super Bowl 50, the Battle of the Brands continued on the air. The commercials that air during the Super Bowl have become just as popular as the game itself it seems, and in some case - the only reason to watch it at all for non-football fans.
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Topics: Review Process, Review and Approval

3 Must Have Review & Approval Metrics for Creative Operations Managers

Posted by Krissie Harrigan on February 03, 2016

The 3 core mandates of Creative Operations is to increase and improve the Timeliness, Capacity, and Compliance of creative production. Achieving this requires the combination of having the right people, technologies, and processes in place - AND -measuring the right things to identify what's working, what isn't, and areas of opportunity for improvement.

Here we take a look at 3 metrics all Creative Operations managers should be measuring and why they're important. 

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Topics: Creative Operations, Review and Approval, Metrics that Matter

Creative Operations Hub January Recap

Posted by Krissie Harrigan on February 02, 2016

The Creative Operations Hub was created as the online channel for Creative Operations professionals to connect, discuss challenges and solutions, share, learn, and inspire the growth of the role in forward-thinking organziations. Here is a recap of goings on for the month of January. 

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Topics: Creative Ops Hub

How Truly Great Creative Production Teams Get Work Done On The Go

Posted by Krissie Harrigan on January 18, 2016

Review & Approval On The Go

Mobile is essential for today’s distributed creative production teams. Regularly communicating with everyone you work with (internal or external, in-house or contracted) is an integral part of managing large complex design projects - whether it’s through your laptop, tablet or smartphone.

Our team has worked tirelessly on our latest release, which not only offers better performance, but more excitingly includes a fully responsive UI for review & approval on the go.

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Topics: Creative Operations, Product Info and Updates

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