Since we have defined the Creative Operations Management (COM) space, enterprise teams want to know how COM fits into the asset lifecycle alongside a Digital Asset Management (DAM) system. “How are COM and DAM different?” we often get asked.
We often get asked the question: “What is ConceptShare?”
Sometimes customers, potential customers and partners describe ConceptShare as “a proofing tool” or “a review and approval tool” or “a markup tool.” Those are all fair descriptions based on our functionality and on what the customer’s or partner’s perception and individual needs (and interest in ConceptShare) might be.
Rob O’Regan at emediavitals.com published a story last week on ConceptShare’s Creative Operations Management (COM) platform. “The goal of the software is to streamline the sometimes messy workflows,” O’Regan writes, “especially those involving multiple stakeholders such as brands, agencies and freelance designers – that can slow down creative development.”