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Insights, Tips, and How-To's
for Creative Operations


9 Tips for Successful Technology Adoption

Posted by Emily on April 22, 2013

When looking for a technology vendor, it can be difficult to know where to begin. It’s important to remember that there isn’t one holy-grail technology solution that will solve all your problems. It’s really about understanding what you need (and why) before finding a solution that’s best for you and your company. It’s crucial to go through a serious evaluation period before making your decision.

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Topics: Evaluating Technology Vendors, Managing Change, Creative Operations Resources

What’s the Biggest Challenge Facing Agencies?

Posted by Emily on April 19, 2013

At Digiday’s Agency Summit they asked agency executives:

 What’s the biggest challenge facing agencies today?

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Topics: Digital Agencies, Managing Change, Creative Operations Resources

Are You Hesitant to Adopt a New Technology?

Posted by Emily on March 28, 2013

Our partner FunctionPoint posted a blog article about their client’s experience of adopting their tool. The client discussed 3 stages they went through during the adoption phase. The first stage, the “fear stage” as they called it, resonated with us.

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Topics: Digital Agencies, Managing Change, Creative Operations Resources

8 Tips for Managing Change in Your Creative Review Process

Posted by Emily on January 16, 2013

The road to change can be a turbulent one- but is worthwhile, we often realize, once we've experienced its rewarding outcomes. When changing your creative review process, regardless of whether you are adopting a brand new tool or simply tweaking your current process, it’s always smart to have a game plan. This game plan should include how to attack the roll out and implementation of a new process, including everything from getting buy-in to building loyalty.

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Topics: Managing Change, Creative Operations Resources

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