Insights, Tips, and How-To's
for Creative Operations


Krissie Harrigan

A marketing geek at heart with unhealthy obsessions with the internet and data. I love to connect with people to talk about customer engagement, lead generation, and new and creative ways of using data to get answers and make better decisions.
Find me on:

Recent Posts

A Tale of 2 Creative Teams: Speed Up Project Delivery with Online Proofing

Posted by Krissie Harrigan on September 07, 2017

Creative and marketing teams are tasked with delivering more projects, in shorter timelines than ever before. Without solid processes around creative production and the right tools in place to support them, the increase in demand for content with shorter turnaround times can wreak havoc on creative production teams.

Read More

Topics: Creative Review, Review and Approval, JIRA, Workflows

Bring Your Review & Approval Workflow Into Jira Software

Posted by Krissie Harrigan on May 12, 2017

We're on a mission to bring online proofing and approval workflows into the tools creative and marketing teams love and use and are excited to announce our latest integration with Jira Software.

Jira Software has been widely adopted by creative and marketing teams to manage tasks and activities. Review & approval of assets, however, typically happens outside of Jira Software - in email chains or face-face meetings. These inefficient external feedback processes create significant delays in marketing campaign execution.

Read More

Topics: Product Info and Updates, Online Proofing, Creative Review and Approval

Now Agency Creative Teams Can Deliver More Assets Faster With NetSuite SRP

Posted by Krissie Harrigan on March 23, 2017

Planning campaigns, scheduling and budgeting suffer from poor input and stale data. Seeing that projects are stuck or delayed doesn't help get them moving again. 

We are pleased to announce a new integration that helps creative, content and agency teams streamline their creative production supply chain. ConceptShare is now integrated with NetSuite SRP.

Read More

Topics: Product Info and Updates

Announcing External Reviewers In ConceptShare

Posted by Krissie Harrigan on March 20, 2017

A well thought out review & approval process with the right tools to support it helps marketing and creative teams work and deliver on campaigns more efficiently. While in most cases, everyone who is part of the review process of creative and marketing assets needs access to see the progress of projects and reviews, there are also situations where you may need to include non-ConceptShare users into a review.

Read More

What Pushes Us to Continuously Innovate?

Posted by Krissie Harrigan on March 13, 2017

We really pride ourselves on involving our customers in shaping our product directions. Customers drive everything from our longer term priorities to the details of individual features.

Each time we deploy a new release, we do so with confidence and excitement - eager to see how much it helps our customers deliver more approved marketing content and assets faster. We track usage metrics, review which new features are being used, and of course from time to time request feedback through survey tools, etc... While all of these things help guide our product roadmap, and help validate our assumptions, nothing can compare to a warm "Thank You" from a customer. 

Read More

Introducing Advantage Proofing - Powered by ConceptShare

Posted by Krissie Harrigan on February 01, 2017

As recently announced, agency software company, Advantage, has partnered with ConceptShare to launch Advantage Proofing - Powered by ConceptShare.

The integration will speed up agency creative production by seamlessly bringing ConceptShare’s online proofing technology into Advantage’s AQUA agency management platform.

Read More

Topics: Product Info and Updates, News and Events, Online Proofing

Ten Creative Operations Goals for 2017

Posted by Krissie Harrigan on January 18, 2017

In 2016 we spent a lot of time meeting with creative teams helping them document their processes, identify the gaps, and create a plan to achieve their creative operations goals. 

We certainly learned a lot, and noticed that most teams are working through similar challenges to optimize and make creative production more efficient.

In the most recent Creative Operations Podcast, host Nish Patel summarized the top 10 goals creative operations managers should focus on this year based on the common challenges we saw teams tackling in 2016. 

Listen below, and use our printable graphic as a reminder of the actions you can take to achieve more efficient creative production this year. 

Read More

Topics: Creative Operations, Creative Operations Resources

Get More Done Faster with The ConceptShare Winter 2017 Release

Posted by Krissie Harrigan on January 04, 2017

Get work done faster with our improved interface

Read More

Topics: Creative Operations, Product Info and Updates

Feature Showcase: Online Proofing for Packaging Asset Approvals

Posted by Krissie Harrigan on June 09, 2016

The latest version of ConceptShare added improvements and new features to our Proofing Workspace. Most notably we added the ability to rotate assets within the Proofing Workspace to meet the needs of enterprises that work with assets with different orientations like package designs. 

Read More

Topics: Product Info and Updates, Creative Review, New Features, Online Proofing

Coffee & Creative Operations Inspiration - Creative Ops Summit Roadshow Recap

Posted by Krissie Harrigan on June 06, 2016

Last week we traveled to Boston, Columbus, and Dallas to meet with Creative Operations professionals, and discuss & share creative operations strategies, tactics, and best practices over breakfast.

Read More

Topics: Creative Operations,  Creative Operations Management

Subscribe to the Blog

Recent Posts

Posts by Topic

see all

Follow Me